As a teenager, I took on the responsibility of helping my parents/grandparents navigate insurance, financial, and healthcare systems that don't always protect the people they were built to serve. I learned early how important it is to safeguard someone's identity and dignity when others have to step in to help, and I felt firsthand the pressure many Americans face when they have to make life-changing decisions inside systems they can't fully trust. Seeing how credit, insurance, and financial services really work from such a young age sparked a lasting commitment. It's why I've built my career around these problem spaces, and why I'm focused on making them clearer, safer, and more trustworthy for the people who rely on them.

The last decade has been mostly in fintech, accounting, and insurance, designing desktop and SaaS product experiences for employees, small businesses, financial experts, and accounting customers. In these spaces, getting the experience wrong doesn't just hurt conversion or adoption. It can cost someone their business, their credit standing, or a delay in insurance benefits.

Most of that work has meant designing across fragmented systems rather than clean ones, regional billing platforms that didn't talk to each other, identity data that needed to move seamlessly from the moment an account is created to every product it touches.

I've learned to see a platform the way its data actually flows, not the way an org chart draws it, and to design experiences that stay personal and clear even when the infrastructure underneath is anything but simple. That's often meant working closely with teams across countries and cultures, translating a regulatory requirement in France or a billing constraint from a UK system into something a customer never has to think twice about.